A recent survey at Ratepoint reveals small businesses are uncertain about using social media usage. Although 36 percent of small businesses agree their customers spend time on social networking sites, 27 percent are undecided and 20 percent disagreed that their customers were spending time on social networks.

Neal Creighton, CEO and co-founder of RatePoint shares, “Social media use is no longer limited to one demographic, everyone is adopting. While many small business owners are uncertain, big brands are investing heavily in social media. Social media can be a great equalizer for small businesses to compete alongside larger brands and SMBs are missing out if they are not involved.”

Adding on to 5 Ways To Leverage Foursquare For Business, we find out more ways and prove how mobile marketing is definitely picking up.

Just as you were thinking Foursquare is a fun stalking game to let friends stalk friends, you are half right.

It creates conversation between friends as you better understand the places they frequent, it should be no surprise when I ask something like, “So how was the microbrewery you visited last weekend?”

It is official – Facebook is the number one ranking, surpassing Google’s Orkut as the leading social networking site for the first time in July 2010 with 20.9 million visitors while Orkut had only 19.9 million. This was followed by BharatStudent and then Twitter.

If you were wondering to yourself, what is the big deal? I always hear about Facebook but seldom hear of Orkut.

Well, here’s the BIG deal: Since Orkut’s launch in 2004, it has been the prevalent social networking site in India and in Brazil, despite not taking off as well in other countries.