6
2011
Poken – Great for networking
So last night, I was at SMU Entrepreneurship night for the second time and there was a sharing on this new product Poken. The business owner, Christopher was giving it out to a few attendees and I was lucky enough to receive one. Yep, so there I was holding it in my hand the whole night hoping to be able to get to try it out. This is how it works: Basically, to use it [...]
6
2011
Facebook’s new metric “People Are Talking About This”
Often, the return on investment (ROI) for social media activities has been unclear, and it is hard to measure influence, engagement but this week, Facebook is introducing a new metric for social media measurement “People Are Talking About This”. It counts the number of Likes, comments, shares, RSVPs and tagged mentions of a brand that take place within the social network. On top of that, there will also be ‘Number of Friends of Fans,’ and [...]
25
2011
What Entrepreneurship Is Not
If you think entrepreneurship is like a bed of roses, think again. All the misconceptions commonly thought need to be clarified.
We’ve been taught in school to make great employees. It was a pity my schools never taught me entrepreneurship, and never really exposed me to this option.
16
2011
Singapore’s Junk Food War
Mac started it, BK followed, then Texas Chicken joined in the fun. Better, even better, best. I’m assuming this should be the end. Ugh. I understood that McD’s campaign revolves around the idea of crowd-sourcing. Please enlighten me what these copycats are trying to achieve. I’ve heard stories of how Burger King’s attempt to run the same thing failed, long queue, no stock. It only makes them look bad. It’s like trying to outrun another car [...]
13
2011
Explore the Potential of Acrobat PDF
PDF is a file-type invented by Adobe and is a common work tool in the office used to create professional documents. We use it all the time, but are we maximizing its potential?
Be sure to impress your co-workers with your Adobe Acrobat skills after going through Adobe’s engaging learning journey at the Adobe PDF Guild.


An article by Amelia Chen


